Did Amazon actually care about Neighbours?

Thinking about it more calmly, it's sad that Neighbours is likely going for good this time, but nothing lasts forever.

But this led to me thinking about something: did Amazon truly care about the show, or was it just a way to get people interested in Freevee.

The original cancellation announcement was March 2022; if Amazon had truly been interested in the show, surely they would've came in long before November. Freevee clearly failed and now Amazon drop Neighbours. Channel 10 don't help matters either since they clearly stopped caring years ago.

Reminds me a bit of when they briefly revived a few US soaps a couple of years after they were axed.